Prepared for Dr. Manish Shah

We researched Porcelain Veneers Sydney. Here's what we found, and what we built to help you grow:

Established authority
The practice's clinical experience gives new patients a reason to trust it before they book.
Your edge
The site is dedicated to porcelain veneers rather than presenting veneers as one general-dentistry service among many. We built the work below around it.
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We saw you didn't have an active paid Meta ad campaign, so we built the ads and backend you need to start acquiring new business through paid media.
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01Angle
02Primary text
03Headline
04Description
05Who it speaks to
Video Ad Scripts 5 angles
Angle 5: A natural-looking result starts from the patient's own smile

Worried your veneers could look like a row of copy-and-paste teeth?

The colour, shape and size should make sense with your face and the rest of your smile.

At Porcelain Veneers Sydney, you can see a mock-up and talk through what you'd change before the final ceramic design is made.

Tap the link and see what you can discuss at an in-person veneer consultation.

Meta ad copy

HeadlineA veneer design that suits your smile

Angle 3: Name the visible concern first, then show the practical veneer path

If one chipped, discoloured or uneven tooth keeps catching your eye in photos, start there.

A cosmetic dentist can look at the tooth, hear what you'd like to change and explain whether veneers or another option may suit it.

If veneers are considered, the discussion can cover the colour, shape and size before a mock-up is made for feedback.

Open the link and find out what to bring to an in-person consultation in Sydney CBD.

Meta ad copy

HeadlineDiscuss the tooth you keep noticing

Angle 2: Veneers should be designed around the person's features

Saved a veneer photo and thought, I want that smile?

Bring it to the consultation, because it tells the dentist what you like. Your own design still needs to work with your face, profile, smile width and natural teeth.

Porcelain Veneers Sydney uses a mock-up so you can see the proposed direction and give feedback before the final ceramic design.

Follow the link and see how to start that design discussion in person.

Meta ad copy

HeadlinePlan veneers around your features

Angle 4: A consultation turns veneer interest into an assessed treatment pathway

When someone comes in asking about veneers, we start with one question: what would you like to change about your smile?

Then we look at the teeth involved and talk through the colour, shape, size and number that may suit the plan.

If veneers are appropriate and you continue, an impression is used to create a mock-up for you to review and comment on.

Click the link and see what to expect at an in-person consultation in Sydney CBD.

Meta ad copy

HeadlineSee what a veneer consultation covers

Angle 1: A clear consultation path turns veneer interest into an actionable next step

Thinking about porcelain veneers and wondering what actually happens after you enquire?

You come into the Sydney CBD clinic, explain what you'd like to change and discuss the colour, shape, size and number of veneers with a cosmetic dentist.

If the plan is suitable and you continue, the next steps include an impression, a veneer mock-up and your feedback before the final ceramic design is made.

Hit the link and find out how to request your in-person consultation.

Meta ad copy

HeadlineYour next step for porcelain veneers

Long-Form Explainer Video Script 1 complete script

Offer: In-person porcelain veneer consultation and personalised Smile Design for Sydney locals considering cosmetic dental treatment
Estimated length: 6 minutes


If you're thinking about porcelain veneers but worried about ending up with teeth that look too bright, too bulky or out of place on your face, Porcelain Veneers Sydney can help you explore a natural-looking design before the final ceramic veneers are made.

It starts with an in-person consultation at the Sydney CBD clinic. The team asks what you'd like to change, looks at your teeth and discusses the colour, shape, size and number of veneers that may suit your smile. An impression is then used to create a mock-up, giving you a proposed design to see and comment on while changes are still possible.

If you'd like to find out what that process could look like for you, complete the appointment form below this video. The clinic will use your details to arrange an in-person consultation, where a cosmetic dentist can assess your teeth and talk through the suitable options.

People rarely arrive at a consultation with the same starting point or the same idea of a good smile. One person may be concerned about discolouration. Someone else may be looking at chipped, crooked, misshapen or uneven teeth. Even when two people like the same reference photo, the same tooth shape and colour won't necessarily suit both faces.

So the design discussion covers more than a shade card. Your clinician considers your face and profile, the width of your smile, the shape and size of the proposed teeth, and what you want the result to feel like in everyday life. You're working towards a smile that belongs with the rest of your features.

Porcelain Veneers Sydney describes a clear treatment path. After the consultation and impression, the clinic produces a veneer mock-up. You can see the proposed direction and give feedback before the final ceramic design is made. If you proceed, the teeth are prepared and temporary veneers are placed. Those temporaries give you another chance to live with the proposed shape and discuss changes before the final veneers are bonded.

The preview and temporary stages turn a vague preference into a practical conversation. You can point to a tooth that feels too long, ask for a softer shape or discuss a colour that sits more naturally beside the surrounding teeth. Your dentist can then explain what can be changed and what your teeth will clinically support.

According to the clinic's website, its clinicians have over 30 years of combined experience working in cosmetic dentistry. Dr Manish Shah and Dr Kinnar Shah are both named on the official doctors page, with clinical backgrounds that include cosmetic dentistry and severe dental reconstruction. That experience supports the planning, but your own examination still decides whether veneers are suitable and what treatment may be recommended.

Cost is another question worth answering plainly. The clinic publishes a porcelain veneer range of $1,500 to $2,500 per tooth, depending on the materials used. It also states that the average range is 6 to 10 teeth. Those figures are general information, so they don't tell you the final cost of your own treatment. Your appointment is when the team confirms the number of teeth, materials and clinical plan.

Its website also refers to an interest-free payment plan of 100 AUD/week on approval. Approval isn't automatic, and the clinic can explain the available providers and conditions when you discuss your plan.

Will the veneers look natural? The mock-up and feedback stage exists so you can see the proposed shape, size and colour before the final ceramic work is made. A preview isn't a guarantee of an identical result, but it gives you and the clinician something specific to review together.

Can the design change? Yes, feedback is built into the clinic's published process. You see the mock-up before treatment and review the temporary veneers before final bonding, giving you clear points to raise changes with the team.

How many teeth will you need? The website says the average range is 6 to 10 teeth, although your number can only be determined after the clinician looks at your smile, the teeth involved and the result you're considering.

How long can porcelain veneers last? The clinic publishes a general range of 7 to 20 years. Your dentist can explain the factors that affect maintenance and longevity in your case, including your oral health and how the veneers are cared for.

This appointment is for Sydney locals considering cosmetic dental treatment who want to explore porcelain veneers with a preview and feedback process. You may want to discuss discolouration, chips, uneven edges, tooth shape or a smile that doesn't feel balanced with your face.

Porcelain veneers may not be the right treatment for your teeth. The clinic names composite veneers and other cosmetic options on its website, and the consultation gives the dentist a chance to explain which choices are suitable before you commit.

To request your consultation, complete the appointment form beneath this video. Tell the clinic what you're considering and what you'd like to change. The team can then arrange an in-person appointment at the Sydney CBD clinic, assess your teeth and show you how the mock-up and feedback process would apply to your smile.

Confirmation Page Video Scripts 8 scripts
Video 1: Welcome

Thanks for booking an in-person consultation with Porcelain Veneers Sydney. Your appointment is confirmed, and the visit will help you understand whether porcelain veneers or another cosmetic option may suit your teeth and the smile you're considering.

At the clinic, one of our cosmetic dentists will ask what you'd like to change, examine your teeth and talk through the colour, shape, size and number of veneers that may be appropriate. If veneers are suitable and you decide to continue, the published process includes an impression and a veneer mock-up. That proposed design gives you a chance to review the plan and offer feedback before the final ceramic veneers are made.

A few short emails will arrive before the appointment. They cover the practical questions people tend to ask about cost, the mock-up, the number of teeth involved and what happens before final bonding. Keep an eye out for them, because they're written to help you arrive with a clearer list of questions.

The clips below go into those topics in more detail. Watch the ones that apply to you, then make a note of anything you'd like the dentist to explain in relation to your own teeth. That lets the appointment spend less time on general information and more time on your preferred colour, shape and treatment options.

You don't need to decide anything before you arrive. Bring your questions and any reference photos that help show what you like, and the team will work through the suitable options with you at the Sydney CBD clinic.

Video 2: How much do porcelain veneers cost?

Porcelain Veneers Sydney publishes a porcelain veneer range of $1,500 to $2,500 per tooth, depending on the materials used. The website also states that the average range is 6 to 10 teeth.

Those figures are useful for early research, but they don't give you the final cost of your own treatment. The clinician still needs to examine your teeth, understand the change you want and determine which teeth would be involved. Your recommended number may differ from the published average.

The clinic also refers to an interest-free payment plan of 100 AUD/week on approval. Approval isn't automatic, so the team can explain the providers and conditions that apply when you discuss the treatment plan.

At your consultation, ask which teeth are included, what materials are proposed and what the complete recommended plan would cost. One of the clinicians can then answer from an examination instead of giving you a general estimate.

Video 3: Will my veneers look natural?

The concern behind this question is usually very specific. People don't want teeth that look too bright, too bulky or disconnected from the rest of their face.

Porcelain Veneers Sydney plans the proposed colour, shape and size with your face and profile, smile width and preferences in mind. If you continue after the consultation, an impression is used to make a veneer mock-up. That gives you a design to look at and discuss before the final ceramic veneers are made.

You can tell the team if a tooth feels too long, the shape feels too square or the colour doesn't sit naturally with the surrounding teeth. The dentist can explain what can be adjusted and what your teeth will clinically support.

No clinic can promise the same result for every patient. The useful part of the process is having a visible proposal, a clear point for feedback and a clinical explanation before treatment goes ahead.

Video 4: what if I want to change the mock-up?

The mock-up is there to invite a more useful conversation about the design. If something doesn't feel right when you see it, tell the team while the proposed smile is still being reviewed.

You might want to discuss the tooth length, edge shape, shade or how broad the smile appears. The clinician will also explain any limits created by your tooth structure, oral health or the treatment being considered.

Porcelain Veneers Sydney includes feedback in its published mock-up process. If treatment proceeds, temporary veneers provide another stage to review the proposed shape before the final ceramic veneers are bonded.

Use both review points. Be clear about what you like and what you'd prefer to change, then ask the dentist how that feedback can be carried into the final design.

Video 5: How many teeth might need veneers?

Porcelain Veneers Sydney states that the average range is 6 to 10 teeth, although that doesn't mean every patient needs a treatment plan within that range.

Your number can depend on how many teeth show when you smile, which teeth carry the visible concern and whether the proposed colour and shape will blend with the teeth around them. Tooth condition and the treatment goal also influence the recommendation.

An in-person examination gives the clinician the information needed to explain which teeth may be involved. It may also show that porcelain veneers aren't the best option for your situation. The clinic names composite veneers and other cosmetic treatments on its website, and the dentist can compare suitable alternatives with you.

At the appointment, ask the clinician to show you the proposed treatment area and explain why each tooth is or isn't included.

Video 6: What if porcelain veneers aren't right for me?

Porcelain veneers can be considered for concerns such as discolouration, chips, crooked or misshapen teeth and uneven-looking edges. Suitability still depends on the condition of your teeth and the change you're trying to make.

During the consultation, the dentist examines your mouth and discusses the suitable options. Porcelain Veneers Sydney also names composite veneers and other smile-makeover treatments on its website, so a different path may be recommended after the assessment.

If veneers aren't appropriate, the appointment can still give you a useful answer. You'll understand which options may suit your teeth, what each one involves and what questions need to be settled before any treatment decision.

Ask the clinician to compare the appropriate alternatives and explain how each would affect the result, maintenance and natural tooth structure.

Video 7: How long can porcelain veneers last?

Porcelain Veneers Sydney publishes a general lifespan range of 7 to 20 years for porcelain veneers. That's a broad range, and it shouldn't be read as a promise for any individual patient.

Longevity can depend on the clinical situation, the treatment plan, oral health and how the veneers are cared for. Your dentist can explain the maintenance requirements and the factors that may affect your own restorations before treatment starts.

At your consultation, ask what you can reasonably expect from the recommended plan and what care it'll need over time. Ask how reviews are handled, what habits may place extra stress on the veneers and what future replacement could involve.

That gives you a more useful basis for deciding than applying one general number to every smile.

Video 8: What success rate can the clinic promise?

There isn't a verified treatment success rate in the clinic information used for this page, so we won't give you a percentage that the evidence doesn't support.

What you can evaluate is the process. Porcelain Veneers Sydney describes a consultation and impression, a veneer mock-up with patient feedback, preparation with temporary veneers, a further review and changes where needed, then final bonding. The website also states that its clinicians have over 30 years of combined experience working in cosmetic dentistry.

Neither of those facts guarantees your result. Your own examination, treatment suitability and the details of the proposed design still shape what can be recommended.

At the appointment, ask the clinician what outcome is realistic for your teeth, which risks could affect it and how the mock-up and temporary stages will be used to review the plan. The team can answer from your case and show you what can be assessed before you decide.

Pre-Appointment Email Sequence 4 emails
Email 1: Your porcelain veneer consultation is booked

Preview: The assessment, Smile Design discussion and mock-up process to expect.
Send: Immediately after booking

Subject A: your porcelain veneer consultation is booked
Subject B: what happens at your consultation

Your in-person consultation with Porcelain Veneers Sydney is booked. Check your confirmation for the appointment time. The clinic is at Suite 416, Level 4/307 Pitt Street, Sydney.

At the appointment, the team will ask what you'd like to change and assess whether porcelain veneers or another cosmetic option may suit your teeth. The discussion can cover tooth colour, shape, size, the number of teeth involved and how a proposed smile would sit with your face and profile.

If veneers are suitable and you decide to continue, the clinic's published process includes an impression and veneer mock-up. You can review the proposed design and give feedback before the final ceramic veneers are made. Later, the temporary-veneer stage provides another point to discuss changes before final bonding.

According to the clinic, its clinicians have over 30 years of combined experience working in cosmetic dentistry. Your own examination still determines what treatment can be recommended and what result is clinically realistic.

Bring any reference photos or questions that help explain what you like. You don't need to make a treatment decision before the appointment.

Porcelain Veneers Sydney

Email 2: Your appointment is tomorrow

Preview: The address, what to bring and the questions worth asking.
Send: The day before the appointment

Subject A: your Sydney consultation is tomorrow
Subject B: details for tomorrow at the clinic

Your porcelain veneer consultation is tomorrow at the time shown in your booking confirmation.

Location: Suite 416, Level 4/307 Pitt Street, Sydney.

Bring any photos that show the kind of smile you like, along with a short list of the things you want to discuss. Useful questions include:

- Would porcelain veneers suit my teeth?
- Which teeth would be involved?
- Will the proposed colour and shape be assessed against my face?
- When do I see the mock-up and request changes?
- What would the recommended plan cost?

The clinic publishes a general porcelain veneer range of $1,500 to $2,500 per tooth, although your appointment is where the team can explain the number of teeth and materials relevant to your plan.

If the appointment no longer suits, reply to the clinic or phone 02 8045 5138 so the team can arrange another time.

Porcelain Veneers Sydney

Email 3: Your consultation is today

Preview: The clinic address and phone number if you're running late.
Send: On the day of the appointment

Subject A: your Sydney appointment is today
Subject B: today's appointment at the clinic

Your consultation is today at the time shown in your booking confirmation.

Location: Porcelain Veneers Sydney, Suite 416, Level 4/307 Pitt Street, Sydney.

If you're running late, call 02 8045 5138.

Porcelain Veneers Sydney

Email 4: Rescheduling after a missed appointment

Preview: Reply with a day that suits and the clinic can arrange a new visit.
Send: Only after a missed appointment

Subject A: happy to arrange another appointment
Subject B: another time for your consultation

It looks like something came up today, which happens.

You booked the consultation to have your smile assessed and understand whether porcelain veneers or another cosmetic option may suit your teeth. Reply with a day that works better, or phone 02 8045 5138, and the clinic can arrange another appointment.

Porcelain Veneers Sydney

Broadcast Emails 6 emails
Email 1: The smile should suit your face

How a veneer design is shaped around your face
Preview: Colour, shape, size and smile width all influence the proposed design.

Porcelain veneers are small, but their design affects the way the whole smile sits within your face.

Colour is only one of those decisions. Tooth length changes how the smile meets the lips. Width and edge shape influence whether the teeth feel soft, strong, youthful or too uniform. The number of teeth involved can affect how naturally the treated teeth blend into the rest of the smile.

That makes a reference photo useful for explaining what you like, but it can't act as a design for your own mouth. A shape that looks balanced on one person may feel too square or too long on someone else.

At Porcelain Veneers Sydney, the consultation and Smile Design discussion consider your face and profile, smile width, preferred colour, tooth shape and everyday life. If you continue, an impression is used to make a veneer mock-up, so you can review a proposed design while there's still time to discuss changes.

The aim is a natural-looking smile planned for the person wearing it.

Porcelain Veneers Sydney

Email 2: What a veneer mock-up lets you check

What you can check in a veneer mock-up
Preview: A visible proposal makes feedback about shape and colour more useful.

It's hard to approve a new smile from a verbal description.

A veneer mock-up gives you something visible to respond to before the final ceramic design is made. You can look at the proposed tooth length, edge shape, colour and overall balance, then tell the team what feels right and what you'd like to discuss.

That feedback might be as simple as preferring a softer shape or a colour closer to the surrounding teeth. The dentist can also explain where your tooth structure, bite or oral health places clinical limits on the design.

Porcelain Veneers Sydney includes the mock-up and feedback stage in its published treatment process. If treatment continues, temporary veneers provide another point to review the shape and raise changes before final bonding.

A preview can't guarantee an identical final result. Its value comes from replacing a vague idea with a proposed design that you and the clinician can examine together.

Porcelain Veneers Sydney

Email 3: How many teeth need veneers?

How many teeth might need veneers
Preview: Smile width, the visible concern and surrounding teeth guide the number.

Your smile plan may involve more than the tooth that bothers you most.

A dentist also looks at how many teeth show when you smile, whether the proposed colour will blend with untreated teeth and how the planned shape will carry across the visible part of the smile.

Porcelain Veneers Sydney publishes an average range of 6 to 10 teeth. That range is general information, so it shouldn't be read as a recommendation for every patient. A smaller or different treatment may be suitable depending on the concern, the condition of the teeth and the result being considered.

At an in-person consultation, the clinician can show you which teeth would be involved and explain why. If porcelain veneers aren't suitable, the clinic can also discuss options such as composite veneers or other cosmetic treatments named on its website.

Porcelain Veneers Sydney

Email 4: What happens before final bonding

What happens before final veneers are bonded
Preview: The clinic's process includes a mock-up, temporaries and a review.

The clinic sets out a practical path from the first appointment to final bonding.

Your consultation and impression begin the process. Next, the clinic produces a veneer mock-up, which lets you see the proposed direction and give feedback before the final ceramic design is made.

If you proceed, the preparation appointment includes temporary veneers. These let you see how the proposed shape feels in everyday life and give the team another chance to review the design with you. Changes can be discussed before the final restorations are bonded.

Final placement and bonding happen at the last appointment. Your dentist can explain the clinical details, maintenance and risks that apply to your own teeth before you agree to treatment.

If you'd like to discuss that process for your smile, request an in-person consultation with Porcelain Veneers Sydney in the Sydney CBD.

Porcelain Veneers Sydney

Email 5: The published cost of porcelain veneers

The published cost of porcelain veneers
Preview: The clinic publishes a per-tooth range, with your plan confirmed in person.

The clinic publishes a porcelain veneer range of $1,500 to $2,500 per tooth, depending on the materials used.

That range helps with early research, but it doesn't give you the final cost of your own smile. Your complete figure also depends on the number of teeth involved and the treatment plan recommended after an examination.

According to the clinic, the average range is 6 to 10 teeth. Again, that's a published average rather than a treatment recommendation. A dentist needs to see your teeth and the width of your smile before explaining what may suit you.

Its website also refers to an interest-free payment plan of 100 AUD/week on approval. Approval isn't automatic, and the clinic can explain the providers and conditions that apply.

If cost has kept the decision sitting in the too-hard basket, an appointment gives you the chance to ask about the relevant number before treatment begins.

Porcelain Veneers Sydney

Email 6: Questions to ask before getting veneers

Questions to ask before getting porcelain veneers
Preview: Use this list at any clinic before you agree to treatment.

Before you commit to porcelain veneers, ask questions that produce answers about your own teeth.

- Are veneers clinically suitable for the concern I want to change?
- Which teeth would be involved, and why?
- How will the proposed shape and colour be planned around my face?
- Can I see a mock-up before the final ceramic veneers are made?
- When can I request changes?
- Which risks, maintenance and alternatives should I understand?
- How much does the complete recommended plan cost?

The answers should be specific enough that you can explain the proposed treatment in your own words. If another option would suit your teeth better, the clinician should explain that as well.

Porcelain Veneers Sydney uses an in-person consultation, impression, mock-up and feedback process before final bonding. To find out how that applies to your smile, request an appointment at the Sydney CBD clinic.

Porcelain Veneers Sydney

How the pieces fit together.

Every asset above plugs into one place in this flow. Once it's running, the only thing you see is qualified bookings on your calendar.

Paid Ads

Video + image Meta ads

Landing Page

VSL explainer to sell the offer

Application Form

Filters unqualified prospects

Qualified

Meets criteria

Book Appointment

Automated scheduling

Paid Client

Closed on the call

Not Qualified

Doesn't meet criteria

Rejected

Redirected away

Email Nurture

Ongoing email sequence

Done for you (as much as we can).

We handle every piece of the build, deployment, and the first 30 days of campaign management. You film, we run.

Done by us24 items

  • Full VSL Funnel build and implementation
  • AI competitor and market analysis
  • Messaging and ad angle research
  • Audience targeting strategy and research
  • Video Sales Letter written in your brand voice
  • 20+ scripted social media video ads across multiple angles based on current market behaviour
  • Hook and headline variations for every ad
  • Static image ad creative pack
  • Pre-appointment email sequence
  • General email marketing sequence
  • Booking confirmation page video scripts
  • Production notes for filming all scripted content
  • All content editing
  • Landing page and confirmation page design, deployment and hosting
  • Lead qualifier form
  • Software integration and automation
  • Email campaign setup
  • Meta Pixel setup and conversion tracking
  • Meta ads campaign setup
  • Retargeting ad campaign for warm traffic
  • Ongoing campaign management
  • Ongoing creative testing and ad refresh
  • 24/7 direct messaging access
  • Full in-depth funnel performance reporting

Needed from you2 items

  • Film scripted video content
  • Guest access to software

Questions

If yours isn't here, it's the first thing we'll cover on the call.

So you just used ChatGPT?
ChatGPT isn't in our stack. We've built proprietary AI workflows that allow us to research your market, analyse your competitors, and produce finished deliverables with a level of speed, relevance, and accuracy that would normally take a full agency weeks. That's our competitive edge. Every piece of content you see on this page was built from original research into your brand, your audience, and what's actually working in your market right now.
What's a VSL funnel?
A VSL is a video sales letter. It's a long-form explainer video designed to call out a real pain point in your market, position you as the expert in your field, and lay out why your offer is the obvious solution. The funnel is the system built around that video. It runs on autopilot: ads bring in viewers, the VSL sells them, a qualifier filters out anyone who isn't a fit, and email sequences follow up with everyone else. The goal is to ethically serve as many new clients as possible without you manually chasing every lead.
Can't I just use these deliverables on my own?
Absolutely. Everything on this page is real, finished work you can take and start using in your business this week. Scripts, emails, ad copy, funnel strategy, it's all yours regardless of whether we work together. What we've found is that most business owners start strong but get buried in the technical side: setting up automations, configuring ad campaigns, building landing pages, connecting tracking. It adds up fast. That's why we offer a complete done-for-you service. We handle every piece of the implementation so nothing stalls and the system actually launches.
What exactly do you do?
We put more clients through your door. The marketing systems on this page are well-established, proven to work for service-based businesses, and used religiously by the biggest players in every industry. Every piece is already built for you. We implement the full system, launch it, and make data-driven adjustments along the way to keep performance improving.
What do I get out of it?
Qualified booked appointments through this funnel - and you only pay per qualified booked appointment. These are warm prospects who have already watched your VSL, understand your offer, and chosen to book. You're closing warm leads, not pitching cold ones. Once the system is producing, it scales: the same funnel can deliver 5x the volume with incremental budget increases. You only pay for the qualified booked appointments we produce.
How will this work for me?
These systems work because they follow the same structure that the highest-performing service businesses in the world use to acquire clients through paid media. The difference is that every piece has been customised around your specific brand, your positioning, and the gaps we found in your market. None of it's generic. We launch, watch the data, and optimise based on what the numbers tell us.
How do I film scripted content?
We give you the revised scripts with production notes and you film them however works best for you. Showing your face is preferred but not a requirement. You can film on your phone, read from a teleprompter if you have one, or record line by line. We handle all the editing. The scripts provided on this page can be knocked out in a single afternoon.
I've tried ads and they didn't work.
That usually means the ads were running without a system behind them. Our ad strategy starts by using AI to analyse which ads are generating the most revenue in your industry right now. From there, we build many variations that run simultaneously. Not every ad will be a winner. It's a game of maths and probability, and by running enough variations, the winners surface fast. The other piece is that the ads are only the top of the funnel. Every viewer who clicks gets sent to a page built to nurture them through the rest of the system: the VSL sells, a form qualifies, and email follows up. The ads work because everything behind them is designed to convert.